Dr.Ward Roofthooft has been involved in many innovative aspects  of management and marketing strategy for over 30 years. Ward has organized and managed numbers of workshops and seminars for leading companies like l'Oreal, J&J, ITC, the international trade centre of the UN, etc etc. He also acts as guest lecturer in various university MBA programa around the world. He has published several books and articles. He is a original and practical master in his field